Packaging as the first physical contact with your customer
In the ecommerce environment, packaging is the first and only physical contact the customer has with the brand. It is not just about shipping the product safely: it is about building an experience that reinforces the perception of value. An undesigned, generic or damaged box can ruin the expectation generated online.
For fashion, cosmetics, technology or premium food ecommerce, packaging must be consistent with the brand identity. Unboxing is no longer a luxury: it is a key part of marketing and customer loyalty.
SG Colmar works with online retailers to design customized packaging solutions that not only protect, but also sell.
How packaging design influences repurchase decisions
A box designed for ecommerce must fulfill three functions: protect, represent and excite. The exterior graphic design communicates brand and quality from the first glance; the interior, if well designed, can generate a “wow” effect that encourages repurchase.
Including details such as printed messages, illustrations, color patterns, and finishes such as varnish, embossing or lamination can multiply the impact without significantly increasing the cost.
SG Colmar works with inks and media that are compatible with national and international shipments, avoiding damage due to friction or humidity during transport. In addition, we develop designs that are printed with high quality and in print runs adapted to ecommerce of all sizes.
Logistical adaptability without sacrificing aesthetics
A common concern in ecommerce is the compatibility of packaging with the logistics chain: standardized size, stackability, weight, ease of closure and assembly. All this must be resolved without sacrificing visual impact and brand message.
At SG Colmar, we develop boxes that fit the optimal dimensions for postal shipments, carriers and collection points. But at the same time, we ensure that each box fulfills a strategic function: to differentiate your brand from the moment the package reaches the customer’s hands.
We offer durable and rub-resistant finishes, stable inks and recyclable materials, complying with European environmental standards.
Rely on SG Colmar to transform your shipments into a brand asset
If your online store wants to make the leap in quality of presentation and loyalty, custom packaging is the next step. At SG Colmar we design ecommerce boxes that speak the language of your brand and integrate with your logistics.
From our workshop in the province of Barcelona, we give service to all the peninsula and France with our own transport. Ask for personalized advice from our web form or discover real examples of packaging in our catalog.
