In the competitive world of coffee and infusions, product quality is not everything. Packaging has become a decisive factor for standing out on the shelf, building distributor loyalty and attracting the end consumer. For brands, roasters and wholesale distributors, having a package that transmits professionalism and distinction is not an option, but a necessity.
At SG Colmar, we know this. That’s why we develop customized boxes that not only protect, but also communicate. And they do so through graphic excellence, customized structural design and efficient logistics thanks to our own transport.
Why packaging influences the perception of product quality
Coffee and tea products are often associated with moments of enjoyment, personal rituals or special gifts. This raises customer expectations in terms of presentation. A customized box, carefully finished and designed in line with the brand, turns a simple package into an experience.
The texture of the cardboard, the high-definition printing, the specific die-cutting for capsules or sachets, and even the closure system, generate a visual narrative that positions your brand on a higher level. These types of details are what differentiate a “battle-tested” product from a premium line.
Sustainable differentiation: recycled cardboard and environmentally friendly inks
Sustainability concerns are no longer a trend but a market requirement. Using recycled cardboard, water-based inks and efficient production processes not only reduces environmental impact, but also becomes a powerful selling point.
At SG Colmar, we offer environmentally friendly packaging options without compromising on aesthetics. In fact, many of our clients use this attribute as a key communication axis to connect with their target audience: conscious consumers, committed to natural products and demanding in terms of presentation.
How we at SG Colmar work to create your ideal packaging
From the first contact, SG Colmar is fully involved. We listen to your needs, we analyze your product and sales channel, and we propose adapted technical solutions. We have a wide range of box models, which we customize to the millimeter in size, shape and graphic design.
In addition, thanks to our experience in graphic arts since 1979 and our own distribution network, we can guarantee reliable delivery times, direct follow-up and consistent quality, even in complex productions or with special finishes.
Do you have a coffee or herbal tea brand and you are looking for a packaging that transmits all its value?
Write us through our contact form and tell us about your project.
You can also explore more models from our custom packaging catalog.
